05/29/26 02:57:00
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05/29 14:55 CDT Big 12 becoming first Power Four conference to have all members
agree to CSC participation
Big 12 becoming first Power Four conference to have all members agree to CSC
participation
By STEPHEN HAWKINS
AP Sports Writer
FRISCO, Texas (AP) --- The Big 12 is becoming the first Power Four conference
to have each of its members sign participation agreements with the College
Sports Commission, the agency formed last year to police name, image and
likeness payments.
"The Big 12 wants rules and enforcements, and we want to be a leader in that
area," commissioner Brett Yormark said Friday after the league wrapped up four
days of annual meetings. "I think signing the participation agreement certainly
is indicative of that."
The agreement requires schools to waive their right to file lawsuits against
the enforcement agency and gives it wide latitude to sanction programs for
violating rules that outline how players can be paid after the House settlement
last year.
But all 68 Power Four schools must sign the 11-page document for it to become
valid. All schools had initially been asked to review and sign the document by
last December.
"I can't speak for the other conferences. I mean, obviously they all say they
want rules and enforcement, but they haven't signed the participation
agreement," Yormark said.
Richard Linton, president of Kansas State, said the Big 12 board of directors
--- composed of the presidents and chancellors from the league's 16 schools ---
unanimously agreed to sign the document.
Yormark said the league expected to have all the signatures by early next week.
The document outlines rules that have been established since the House
settlement was approved last summer --- for instance, about the salary cap and
the CSC's role in analyzing third-party name, image, likeness deals through its
NIL Go platform.
Bryan Seeley, the CEO of the CSC, addressed Big 12 members and league officials
this week during their meetings in North Texas.
The CSC says it has cleared more than 26,000 NIL deals worth some $242.3
million through May 1 since its launch.
Yormark said he was on a call earlier Friday with the CSC and other conference
commissioners.
"Like any startup, and the CSC is a startup, not even 12 months old, you have
to think about what's working and what's not and what are the necessary
adjustments both short-term and long-term that we should be considering,"
Yormark said. "And we're going to dive into that a little bit more in the
coming weeks to determine what that might look like. ... But I'm bullish on the
direction of the CSC."
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